The first thing to do is decide what part of VOIP marketplace you want to serve. There are some possibilites:

  • Prepaid Cards
  • VoIP consulting
  • PBX sales and service
  • Call Center Solutions
  • Independent Sales/Service Agent for existing VoIP service providers
  • VoIP Provider services
  • etc.

Within each category there are many choices. For example for Prepaid Cards:

Some general suggestions:

  • Pick an area that plays to your strengths. For example if your strength are sales and marketing, pick an area where you can leverage those abilities
  • Learn all you can about the marketplace
  • Attend industry tradeshows
  • Read industry magazines, blogs, forums, etc
  • Read books
  • Do market research - talk to your potential customers
  • Ask questions
  • Test the waters to the extent possible try before you buy, before making large commitments of time or money

Article by voip-info.org